Photo - Dress.me
51244

Dress.me

Pocket fitting room

Belarus, Minsk Region
Market: Information and media, Culture, art, Light industry, Entertainment, Mobile applications
Stage of the project: Prototype or product is ready

Date of last change: 11.02.2021
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Idea

You no longer need to walk dozens of miles through stores and spend hours trying to find suitable clothes. Dress.me is developed to allow users to try on hundreds of outfits and looks without leaving home. You can find, try on and buy your favorite clothes quickly and easily: download app, take a photo and try on.

Current Status

The app is currently in soft launch in Australia. The data obtained from this region is relevant for the US and Europe, and user attraction costs much less

Market

First of all, this product is aimed at a female audience. The team conducted hundreds of user interviews and collected feedback. Dozens of brands and thousands of items have already been added to it. The collection of clothes is updated every day. The attracted users spend many hours in the application and try on hundreds of looks.

Problem or Opportunity

We took the first round of investment. We got to the Soft Launch. Now we are looking for an opportunity to enter the USA and Europe

Solution (product or service)

The idea behind this product is viral growth. People tend to share their looks at each other. The decision to look for additional investments was caused by new opportunities for the growth of an active audience

Competitors

The main competitor is the Zeekit app. But our main advantage is implementation. Our application works much faster, more convenient and uses the trump card. Viral growth

Advantages or differentiators

dressing algorithms that allow you to put on clothes quickly and efficiently

Finance

The application is currently in soft launch and does not generate income. But the largest income from online sales is from clothing stores, and the fastest growing segment of online sales is clothing. The business model of the app is based on advertising revenue.
The company's expenses consist of:
1) Server costs
2) Advertising costs
3) Expenses for office maintenance

Business model

To demonstrate the metrics, the team will send documents by mail. It describes all the strengths and weaknesses of the product and displays the current status of the product.

Money will be spent on

The money will be used to attract new users and accelerate viral growth.

Offer for investor

We offer the investor a share in the project (<=25%)

Team or Management

Risks

The current situation with the global pandemic and lockdown in the US and Europe. But this situation can also play in our favor.

Won the competition and other awards

At the moment, our start-up is preparing to participate in ProductHunt

Invention/Patent

IP for the dressing algorithm and application interface belongs to the founders of the startup (our team)

Photos

Photo 1 - Pocket fitting room

Product Video

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Idea
Current Status
Market
Problem or Opportunity
Solution (product or service)
Competitors
Advantages or differentiators
Finance
Invested in previous rounds, $
Business model
Money will be spent on
Offer for investor
Team or Management
Mentors & Advisors
Lead investor
Risks
Incubation/Acceleration programs accomplishment
Won the competition and other awards
Invention/Patent
Photos
Product Video